Managerial Economics and Financial Analysis

Unit-wise syllabus

• Managerial Economics
  Nature, meaning and significance of managerial economics; Demand concept and law of demand; demand elasticity (types and measurement); Demand forecasting: factors and methods
• Production and Cost Analysis
  Production function; least-cost combination; short-run and long-run production; Isoquants and isocosts; cost concepts and behaviour; Break-even analysis and determination of break-even point
• Business Organizations and Markets
  Forms of business organizations: sole proprietary, partnership, joint stock, public sector; Market types: perfect and imperfect competition, monopoly, monopolistic, oligopoly; Price-output determination; pricing methods and strategies
• Capital Budgeting
  Working capital types, components and sources; estimating requirements; Capital budgeting: features, proposals, methods and evaluation; Payback, ARR, NPV and IRR methods
• Financial Accounting and Analysis
  Double-entry bookkeeping; journal, ledger, trial balance; Final accounts: trading account, profit and loss account, balance sheet; Ratio analysis: liquidity, activity, capital structure and profitability ratios

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